As a personal trainer, you help your clients day to day, to get in better shape and achieve their fitness goals. Some of them need to work out because of health issues, while the others simply want to improve their looks. Whatever the reason is, they expect the best service from you.
Still, you can be even the best personal trainer in the world, but if you fail to attract more and more clients your business will not be profitable enough and that can cause you numerous issues. Because of that, you will have to constantly be looking for new ways to make more people decide to train with you.
If you are looking for tips and tricks to reach a wider audience and turn more potential clients into paying ones, stay with us. We have dedicated our careers to helping personal trainers improve their business, and even grow from local to global brands, so you can be sure that we know how to help you.
1. Be Visible
This is the first, and probably the most important thing to remember. Since there are many personal trainers today, you will need to find a way to become more visible and stand out from all others. No matter if you work at a local gym, or you have decided to reach more people online this is the number one rule.
However, we believe that you will be looking for ways to expand your personal training business digitally since people nowadays prefer exercising from their homes instead of going to the gym.
Of course, you can mix these two and be active both offline and online, and make a perfect balance between the clients who work out with you personally, as well as the ones who are using your services remotely. There are different ways to do this, from investing in a branded website to volunteering in local events.
2. Use the Power of Social Media
In today’s modern world, one of the easiest ways to connect with people is through social media platforms. This applies to business profiles too. You don’t have to be present on all social media platforms, because that might be very time-consuming. It would be best to choose to define your target audience and select social media channels they are using.
For example, if most of your target audience is using Facebook, then you should be active there too. No matter if you select FB, Instagram, Linked In, or another social media platform you will have to post updates regularly. Also, keep in mind not to mix your business with your personal profile, because that might confuse your followers. To build a credible and professional image, we suggest you consider investing in social media rebranding.
3. Write Blogs
Besides being active on social media, don’t forget to write blogs. This is an excellent way to promote your personal training business. However, it isn’t enough to write one blog and leave it there for years. You will need to regularly post new ones and cover various topics.
In case you are not really good at writing, you can always hire professional content writers who will do that for you. This will help you engage your audience better and help them realize how important personal training is for their help, life quality, and others.
4. Switch Your Business to the White Label Fitness App
Most of the personal trainers who want to get more clients and improve their business image decide to invest in a custom branded fitness app. In case you don’t know which one to use, you can relax because we know the answer. Lean On Digital offers personalized workout apps that will be adjusted to fit your brand and your needs perfectly.
You will be able to use it for scheduling training courses, uploading nutrition and workout plans, posting updates on social media as well as blogs, organizing live streams, and many other things. This means that you will have a complete solution for your fitness business within one app, and that will save you a lot of time.
How to Create Your Own Fitness App?
If this sounds good to you, now you are probably thinking “How can I create my own fitness app?”. The answer is simple – you can let Lean On help you with that. All you have to do is to get in touch with us, and we will explain to you how the entire process looks like. If you are curious to see how your app will look like, you can use the modulator on our website for a preview.
There are just three simple steps for you to take. The first is to sign up. The second is to upload your content and the third is to launch your custom branded fitness app. Shortly after that, people will be able to download it from APp and Play stores and you will reach an even wider audience than you expected.
What Makes Lean On Fitness Business App Special?
Of course, there are other apps for personal trainers on the market, but Lean On gives you the possibility to upload and manage content on your own, as well as to choose between three different pricing schemes. Besides that, you will be able to test the white label fitness app we offer for free for 30 days.
If you want to learn more about the ways how we can help you get more personal training clients, we suggest you get in touch with us as soon as possible. You can use the live chat on our website, or you can contact us via email. Someone from our department will get back to you as soon as possible with all the necessary information. It is time to boost your fitness business and supercharge your monthly revenue, and we will be more than happy to help you do that. We are proud to say that many successful trainers are already using the custom branded fitness app we provide!